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Glossary

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O
Obfuscation - Using IP Delivery with intent to provide excellent SEO-content to search engine spiders, and deliberately poor SEO-content to users so that any content theft by competitors results in poor search engine listings. Uses IP delivery.
Online - It's where you are right now and where the rest of the world is heading to get its information and entertainment, to communicate and buy products and services.
Online Business Community - It's a social network for business that allows users to promote and find businesses.
Online Marketing - Online Marketing Companies is a form of website promotion that is completely online.
Opt-In Email - email that is requested by the recipient.
Opt-Out - Opt-Out means the type of program that assumes inclusion unless stated otherwise. Opt-Out also means to remove oneself from an opt-out program
Organic Results – Listings on SERPs that were not paid for; listings for which search engines do not sell space. Sites appear in organic results because a search engine has applied formulas to its search crawler index, combined with editorial decisions and content weighting, that it deems important enough inclusion without payment.
Organic Search RankingsSearch engine ranking of web pages found in SERPs.
Outbound Link - A link to a site outside of your site.
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